ABC and USA Today "Money Makeovers"
Student debt is an issue for MOST of us. Now ABC and USA today are pairing up to do a six-week series on five students who are in debt. We get to watch as they get advice on cutting their expenses and managing their debt. Don't get me wrong, I think this is a GREAT and very PRACTICAL "makeover" series, probably the best out right now but isn't this more of a Suze Orman, CNN, network and cable kind of thing? I have two grievances with this: 1. they didn't use a Medillian as one of their students and 2. there is nothing new or interesting about "makeovers" at this point. I would've liked to see them collaborate on something more "fresh" like the wave of young minorities who are working for their respective parties to campaign for the 2008 election or something like that. Leave the money managing to Orman and that Republican millionaire with the black-rimmed glasses and the nasal voice.
To view the article go,here!
posted by Medill Media Watch @ 10:41 AM
1 comments
1 Comments:
Why underestimate your importance to the TV networks and the big newspapers? Of course student loans are a "business story," but they are a major personal finance subject in America and a topic that serve the news media well. With a series like this, ABC and USA Today target both the demographics they currnetly serve (your parents) and the demographic they desire (you).
The Student Loan Marketing web site quantifies the importance of their loans this way: "The company manages $137 billion in education loans and serves nearly 10 million student and parent customers."
The company added nearly 11-billion dollars to the loans total in the first half of this year.
This is an important topic for students and the people who finance them.
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